Recommender systems /

Acclaimed by various content platforms (books, music, movies) and auction sites online, recommendation systems are key elements of digital strategies. If development was originally intended for the performance of information systems, the issues are now massively moved on logical optimization of the...

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Bibliographic Details
Other Authors: Kembellec, Gérald (Editor), Chartron, Ghislaine (Editor), Saleh, Imad, 1960- (Editor)
Format: Electronic eBook
Language:English
Published: London : Hoboken, NJ : ISTE ; Wiley, 2014.
Subjects:
Online Access:CONNECT
Description
Summary:Acclaimed by various content platforms (books, music, movies) and auction sites online, recommendation systems are key elements of digital strategies. If development was originally intended for the performance of information systems, the issues are now massively moved on logical optimization of the customer relationship, with the main objective to maximize potential sales. On the transdisciplinary approach, engines and recommender systems brings together contributions linking information science and communications, marketing, sociology, mathematics and computing. It deals with the understan.
Item Description:Wiley EBA
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781119054252
1119054257
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1119054249
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1322436894