Service science : the foundations of service engineering and management /

"By relying on the recent development of service science, this book focuses on the science of implementing a service system throughout its lifecycle, spanning from service marketing, engineering, delivery, quality control, management, to further improvement. The author utilizes a combined theor...

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Bibliographic Details
Main Author: Qiu, Robin G.
Format: eBook
Published: Hoboken, New Jersey : Wiley, 2014.
Online Access:CONNECT

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