The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years /
Most global businesses focus nearly all their efforts on selling to the wealthiest 14% of the world's population. It's getting harder and harder to make a profit that way: these markets are oversaturated, overcompetitive, and declining. The Invisible Market shows how to unleash new growth...
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| Main Authors: | , , |
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| Corporate Author: | |
| Other Authors: | |
| Format: | eBook |
| Language: | English |
| Published: |
[Place of publication not identified] :
Pearson,
2005.
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| Edition: | 1st edition. |
| Subjects: | |
| Online Access: | CONNECT CONNECT |
