The idea generator : 15 clever thinking tools to create winning ideas quickly /
ARE YOU USING THE BEST CREATIVE THINKING TOOLS? Brainstorming is the go-to method for generating ideas and solutions in teams, but it's been proven to be ineffective for over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and reused for a variety of purpose...
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| Main Author: | |
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| Format: | eBook |
| Language: | English |
| Published: |
Harlow, United Kingdom :
Pearson Education Limited,
2016.
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| Edition: | First edition. |
| Subjects: | |
| Online Access: | CONNECT CONNECT |
Table of Contents:
- Getting your mind around an issue
- Why today's thinking is so outdated
- A new way of business thinking
- The idea generator mindset
- Using the tools
- Islands of opportunity (thinking tools 1-5)
- Divide and conquer (thinking tools 6-10)
- Boundary riding (thinking tools 11-15)
- Using the idea generator in teams
- Unleashing the corporate creativity.
