Red thread thinking : weaving together connections for brillant ideas and profitable innovation /
Providing an approach that any business can use to expose crucial links among observations; experiences; facts; and feelings to uncover fresh; brilliant insights; this book shows how to weave originality from disparate information and turn it into a product or service that can shake up the marketpla...
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Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
New York :
McGraw-Hill Education,
[2013]
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Online Access: | CONNECT CONNECT |
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245 | 1 | 0 | |a Red thread thinking : |b weaving together connections for brillant ideas and profitable innovation / |c Debra Kaye with Karen Kelly. |
264 | 1 | |a New York : |b McGraw-Hill Education, |c [2013] | |
264 | 4 | |c ©2013 | |
300 | |a 1 online resource (xxii, 248 pages) : |b illustrations | ||
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505 | 0 | |a A significant change of mind -- Stop brainstorming and take a shower -- Get clued in on the real story -- Stop crying over spilt milk because the glass is still half full -- They made it; we borrow it -- We think, therefore we innovate -- The footprint of behavior and how to find it -- Emotional memory : the culture tattoo -- Simple is smarter and always will be -- Good things come in great packages -- Draw me a story -- Emotion and reason. | |
588 | 0 | |a Print version record. | |
504 | |a Includes bibliographical references and index. | ||
520 | |a Providing an approach that any business can use to expose crucial links among observations; experiences; facts; and feelings to uncover fresh; brilliant insights; this book shows how to weave originality from disparate information and turn it into a product or service that can shake up the marketplace. -- |c Edited summary from book. | ||
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650 | 0 | |a Creative ability in business. | |
650 | 0 | |a Creative thinking. | |
650 | 0 | |a Diffusion of innovations. | |
650 | 0 | |a Success in business. | |
730 | 0 | |a WORLDSHARE SUB RECORDS | |
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