Online community management for dummies /
Learn to manage, grow, and communicate with your online community Online community management is a growing profession and companies are investing in online communities in order to gain consumer insights into products and to test new products. An effective and dedicated community manager is essential...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. : Chichester :
Wiley ; John Wiley [distributor],
2011.
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| Series: | --For dummies.
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| Subjects: | |
| Online Access: | CONNECT |
| Summary: | Learn to manage, grow, and communicate with your online community Online community management is a growing profession and companies are investing in online communities in order to gain consumer insights into products and to test new products. An effective and dedicated community manager is essential to engage and manage a successful online consumer community. This straightforward-but-fun guide shows you how to effectively manage, grow, and communicate with your online community. Clear coverage shares tips for dealing with customers and fans through Twitter, Facebook, forums, and blogs. A pract. |
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| Physical Description: | 1 online resource (xviii, 314 pages) : illustrations |
| ISBN: | 9781118182789 1118182782 9781118182765 1118182766 9781118182772 1118182774 |
