Propel : five ways to amp up your marketing and accelerate business /
What does American Express have in common with a one-woman meat vendor in Malaysia? Surprisingly, the answer is a "lot." In today's competitive marketplace, size doesn't matter. Success for every organization boils down to five keys: strategy, story, strength, simplicity, and spe...
Pompton Plains, NJ :
Table of Contents:
- Strategy : set your course for success
- Story : connect with the people who matter most
- Strength : boost your efforts by extending your reach
- Simplicity : keep the plan and process straightforward
- Speed : accelerate and move forward.