Identity, diversity, and Africa's markets /

"This Element is an excerpt from Africa rising: how 900 million African consumers offer more than you think (ISBN: 9780132339421) by Vijay Mahajan. There is tremendous diversity of economic, political, and social conditions in the 53 nations that make up this huge continent. Although there are...

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Bibliographic Details
Main Author: Mahajan, Vijay.
Format: eBook
Published: Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Series:FT Press Delivers elements.
Online Access:CONNECT