The SAGE handbook of political advertising editors, Lynda Lee Kaid, Christina Holtz-Bacha.

The contributors to this text examine the differences, as well as the similarities of political advertising among the electoral processes of democracies globally. They address the effects of political advertising on the voters and the systems of which it is a part.

Bibliographic Details
Other Authors: Kaid, Lynda Lee., Holtz-Bacha, Christina.
Format: Book
Published: Thousand Oaks, Calif. ; London : SAGE, 2006.
Online Access:CONNECT