Market affect and the rhetoric of political economic debates / Catherine Chaput.
Columbia, South Carolina :
The University of South Carolina Press,
|Series:||Studies in rhetoric/communication.
Table of Contents:
- Introduction: a genealogy of affect in market thinking
- Affect as capitalist being: bridging the materialist traditions
- Adam Smith and Karl Marx: the founding fathers and their foundations
- John Maynard Keynes and Thorstein Veblen: reimagining the founding legacies
- friedrich Hayek and Theodor Adorno: reactions from displaced capitalist subjects
- Milton Friedman and John Kenneth Galbraith: the battle for public and political influence
- Conclusion: Rhetoric, biopolitics, and the capacity for anticapitalist agencies.