Creating competitive advantage : how to be strategically ahead in changing markets / Kevin Uphill.

"Today, the economic environment is global, highly sophisticated, and in continuous flux. Thus, the challenge for business leaders is to stay ahead of market flow and change, in order to gain competitive advantage. Creating Competitive Advantage explores why this pioneering can be the safest an...

Full description

Bibliographic Details
Main Author: Uphill, Kevin, (Author)
Format: Book
Published: London, United Kingdom ; Philadelphia, PA : Kogan Page Limited, 2016.
Online Access:CONNECT