The business of healthcare innovation / edited by Lawton Robert Burns.

The Business of Healthcare Innovation is a wide-ranging analysis of business trends in the manufacturing segment of the healthcare industry. It provides a thorough overview and introduction to the innovative sectors fueling improvements in healthcare: pharmaceuticals, biotechnology, platform technol...

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Bibliographic Details
Other Authors: Burns, Lawton R., (Editor)
Format: Book
Published: Cambridge : Cambridge University Press, 2012.
Edition:Second edition.
Online Access:CONNECT
Table of Contents:
  • Machine generated contents note: List of figures; List of contributors
  • The business of healthcare innovation in the Wharton School curriculum / Lawton R. Burns
  • The pharmaceutical industry: re-booted and re-invigorated / Jonathan P. Northrup with Marina Tarasova and Lee Kalowski
  • Pharmaceutical strategy and the evolving role of mergers and acquisitions (M & A) / Lawton R. Burns, Sean Nicholson and Joanna P. Wolkowski
  • The biotechnology sector
  • therapeutics / Cary G. Pfeffer
  • Biotechnology business and revenue models: implications for strategic alliances and capitalization / Stephen M. Sammut
  • The medical device sector / Kurt H. Kruger and Max A. Kruger
  • The healthcare information technology sector / Adam C. Powell and Jeff C. Goldsmith
  • Healthcare innovation across sectors: convergences and divergences / Lawton R. Burns, David M. Lawrence and Stephen M. Sammut.