Watching television audiences : cultural theories and methods / John Tulloch.
This study of media audiences offers an exploration of the theories in the shape of a survey of current work on the viewers for different TV genres. It seeks to provide readers with an understanding of the theory as well as the methodologies used.
London : New York :
Arnold ; Co-published in the United States of America by Oxford University Press,
Walker Library - 3rd Floor
Pull and Hold