ValueSpace winning the battle for market leadership : lessons from the world's most admired companies / Banwari Mittal, Jagdish N. Sheth.
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Format: | Book |
Language: | English |
Published: |
New York :
McGraw-Hill,
c2001.
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Online Access: | CONNECT |
Physical Description: | xii, 265 p. : ill. ; 23 cm. |
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Bibliography: | Includes bibliographical references (p. 255-260) and index. |
ISBN: | 0071382690 (electronic bk.) : |