The television will be revolutionized / Amanda D. Lotz.
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
New York University Press,
c2007.
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| Subjects: |
Table of Contents:
- Understanding television at the beginning of the post-network era
- Television outside the box : the technological revolution of television
- Making television : changes in the practices of creating television
- Revolutionizing distribution : breaking open the network bottleneck
- Advertising after the network era : the new economics of television
- Recounting the audience : integrating new measurement techniques and technologies
- Television storytelling possibilities at the beginning of the post-network era : five cases.
