Influencer : the power to change anything / Kerry Patterson ... [et al.].

Bibliographic Details
Other Authors: Patterson, Kerry, 1946-
Format: Book
Language:English
Published: New York : McGraw-Hill, 2008.
Subjects:
Table of Contents:
  • You're an influencer
  • Find vital behaviors
  • Change the way you change minds
  • Make the undesirable desirable : personal motivation
  • Surpass your limits : personal ability
  • Harness peer pressure : social motivation
  • Never go it alone : social ability
  • Design rewards & demand accountability : structural motivation
  • Change the environment : structural ability
  • Become an influencer
  • Over-determine success by implementing multiple sources of influence.