Influencer : the power to change anything / Kerry Patterson ... [et al.].

Bibliographic Details
Other Authors: Patterson, Kerry, 1946-
Format: Book
Language:English
Published: New York : McGraw-Hill, 2008.
Subjects:
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245 0 0 |a Influencer :  |b the power to change anything /  |c Kerry Patterson ... [et al.]. 
260 |a New York :  |b McGraw-Hill,  |c 2008. 
300 |a x, 299 p. :  |b ill. ;  |c 24 cm. 
504 |a Includes bibliographical references (p. 275-286) and index. 
505 0 |a You're an influencer -- Find vital behaviors -- Change the way you change minds -- Make the undesirable desirable : personal motivation -- Surpass your limits : personal ability -- Harness peer pressure : social motivation -- Never go it alone : social ability -- Design rewards & demand accountability : structural motivation -- Change the environment : structural ability -- Become an influencer -- Over-determine success by implementing multiple sources of influence. 
650 0 |a Influence (Psychology) 
700 1 |a Patterson, Kerry,  |d 1946- 
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956 4 2 |a http://www.loc.gov/catdir/enhancements/fy0739/2007025382-d.html  |3 Publisher description 
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