Design thinking for the greater good : innovation in the social sector /
|Main Author:||Liedtka, Jeanne,|
|Other Authors:||Salzman, Randy,, Azer, Daisy,|
New York :
Columbia University Press,
"Columbia Business School Publishing."
ix, 342 pages ; 23 cm.
Includes bibliographical references and index.
Randy Salzman is a journalist and former communications professor at the University of Virginia. His work has been published in over one hundred magazines, journals, and newspapers, from the Wall Street Journal and the New York Times to Mother Jones , Bicycling, and Style .
Daisy Azer is an an entrepreneur, principal at Waterbrand Consulting Inc., and adjunct lecturer of design thinking at the Darden Graduate School of Business. Her career spans roles in business development and training and development in the financial industry, education, and technology.